M Magazine showcases Brewhouse Inn and Suites Marketing Director Carol Mehring.
The Brewhouse Inn & Suites pays homage to its past and looks toward Milwaukee's future. It's a great place to be a tourist in your own town, because you really feel the history all around – and there aren't a ton of places in Milwaukee that you can stay that were in use as early as 1882.
Leave the bluster to Chicago; Milwaukee is a Midwestern capital that feels wonderfully comfortable with itself and refreshingly unconcerned with how it measures up to national centers of hip. The result? A unique food and drink scene that takes in quirky traditions and an immigrant heritage, but also allows room for young chefs and brewers to flex their creativity and celebrate local ingredients — without taking themselves too seriously. Browse the gallery above to get an authentic taste of Milwaukee, from iconic dishes to offbeat dives.
Not all posh destinations have to feature wine as their high-end drink of choice; in fact, now that the American craft beer scene is becoming more refined, plenty of hotels and resorts are focusing on malty beverages as a means of gravitating globe-trotters.
Downtown Milwaukee’s shuttered Pabst plant has been reborn as a 90-room boutique hotel (pictured above) with a five-story atrium, six antique copper brew kettles and an original 1882 spiral staircase. Get your Wisconsin on at the adjoining Jackson’s Blue Ribbon Pub, which occupies an 1891 mill house and serves fried cheese curds and PBR on tap. How American is that?
Opened in 2013, the Brewhouse Inn & Suites includes 90 suites as well as a pub celebrating the region’s brewing history. The project involved repairing broken windows and a leaky roof, restoring filled-in window openings, and rescuing a large stained-glass window of King Gambrinus, the patron saint of beer. The brewery’s gigantic copper kettles hang in a five-story skylit atrium/event space. Heavy wooden timbers salvaged during the reconstruction were repurposed to serve as headboards and tables in the rooms.
Upon arriving, my friend Emily and I quickly discovered that Milwaukee is basically a city of castles and brews—beer and coffee alike. The Brewhouse Inn & Suites was the original PBR brewing plant (hipsters, this is about as close to the mothership as you'll get) and it's unreal to see how they've preserved so much of the manufacturing equipment amidst restoration.
The stereotype of Milwaukee is that it is the land of beer, brats and fried cheese curds. Not exactly the makings of a Travel Diet vacation, but even in the land of fat and carb indulgence, maintaining or losing weight while visiting this underrated, and somewhat misunderstood city is not hard at all. And speaking of beer, make the newish Brewhouse Inn & Suites your home in Beer Town. Conveniently located Downtown, this 90-room suite hotel is housed in the former Pabst Blue Ribbon brewing plant. The homage to beer is everywhere from the front desk made from 1500 beer bottles, to little touches in the room and the old brew tanks that the rooms are built around.
"A lovely spiral staircase leads to a curious second-floor lobby atrium. Natural light that once aided the labors of factory workers gushes from above. The flank of kettle tops run the length of the room, flat-screen TVs present historic images, and oversize chairs dot the perimeter of the space. King Gambrinus, the unofficial patron saint of beer, peeks over the kettles from a restored stained-glass window."
Perched at the edge of downtown Milwaukee, the Brewhouse Inn & Suites is a key part of the Brewery, a new neighbourhood carved out of the picturesque ruins of the former Pabst Brewery complex, once the largest beer-maker in the world.
When management closed the landmark but outdated Pabst Brewery in downtown Milwaukee in 1996, the entire Pabst City neighborhood, as it was then known, became a ghostly 20-acre hole of vacated 19th-century brick factories and warehouses.
This past weekend, I stayed at the coolest hotel…ever. Before I go any further, let me say, I am in no way being compensated for this review. It really is just that cool.
Pabst Brewing took root in Wisconsin’s largest city in the 1880s, when Captain Frederick Pabst assumed leadership of Empire Brewing and started tying a blue silk ribbon around each bottle.
Milwaukee's 90-room Brewhouse Inn & Suites, which opened this past summer, is the latest piece of an ambitious vision by developer Joseph J. Zilber to create a state-of-the-art, LEED Platinum mixed-use community, one of only a few such projects in the country.
Perhaps the coolest part of staying at a hotel built inside a former brewery is that it really feels like you're staying at a hotel built inside a former brewery.
Brewhouse Inn & Suites keeps Milwaukee’s beer history alive and its guests buzzed in their onsite Jackson’s Blue Ribbon Pub, where the PBR pours from an original tap. The hotel eschews fine art in favor of enormous copper brew kettles, flower “vases” made from beer cans, a front desk crafted from the bottoms of Pabst bottles, and a stained glass window adorned with the patron saint of brewing, King Gambrinus.
Adaptive reuse projects continue to be a viable option for developers looking to turn dated urban assets into one-of-a-kind hotels.
How can you resist the chance to overnight in a former brewery complete with copper brewing kettles?
A hotel can shape your entire experience of the city that you are visiting. For that reason, I love staying in historic properties with my family.
The six copper brew kettles that once were the heart of America's largest brewery went silent 17 years ago in Milwaukee. The Pabst Brewhouse, known as building #20, a towering monolith on the city's skyline for over a century, was left to decay.
It was 1996 when the brew house at the Pabst Brewery Complex last manufactured its trademark Blue Ribbon beer.
There are a lot of hotels in Milwaukee, but the newest one is the Brewhouse Inn and Suites. It’s barely a month old, yet already making a splash – in a giant copper brew kettle, of course – as one of the most interesting places to stay in Milwaukee.
Pabst Blue Ribbon is a classic beer, and while the former brewery compound in Milwaukee is closed down (and has been, for quite some time), it is now proudly titled Brewhouse Inn & Suites
Milwaukee is a hard-nosed town. It was built on heavy machinery, third shifters, and the no-nonsense beer they drank after the whistle blew.
In 1996, the Pabst Brewing Company shuttered their operations in Milwaukee, ending the company’s more than a century of brewing beer in the city.
The recent history of the historic Pabst Brewery’s buildings 20 and 21 does not provide particularly pretty pictures. But these days, what was old is new again.
After downtown Milwaukee's former Pabst Brewery closed in 1996, the bottom portions of its big copper brewing kettles were removed - likely sold as scrap.
The new $15 million hotel, The Brewhouse Inn & Suites, is slated to open at 1203 N. 10th St. in April. Located in the historic Brewery project, the 90 room hotel is a historic renovation of former Pabst Brewery brew house and mill house buildings. OnMilwaukee.com got an exclusive look inside.
Milwaukee has a strong brewing heritage, and the former Pabst Brewery is one of the city’s most recognizable landmarks. The brewery is currently undergoing a complete overhaul and is in the midst of becoming a thriving community of residential apartments, retail stores, office space, educational facilities, and a converted, extended-stay hotel called The Brewhouse Inn & Suites.